Department of Business Administration

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S. No. Topic Author/s Year Type of Writing* Name of Journal Category of Journal** Impact Factor

1

Effect of Gender Discrimination on Interpersonal and Organizational Deviance with Mediating role of Lack of Trust
URL

Asif Hussain Samo, Faris Mahar, Dahshillah Junejo, Zainab Badar, Ateeqa Badar

2022

Research Paper

Multicultural Education

X

-

2

Impact of Motivational Language of the Leader Work-Life Enrichment with the mediating role of Work Spirit
URL

Asif Hussain Samo; Najia Shaikh; Aamir Iqbal Umrani; Wardah Abdul Khalique; Faris Mahar; Barkat Ali Pahore

2022

Research Paper

International Journal of Disaster Recovery and Business Continuity

Y

-

3

Influencing the operational and Organizational Performance through Supply Chain Management
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Dr. Aamir Iqbal Umrani; Najia Shaikh; Muhammad Danish Mujtba; Madiha Tariq; Asif Hussain Samo

2022

Research Paper

International Journal of Disaster Recovery and Business Continuity 

Y

-

S. No. Topic Author/s Year Type of Writing* Name of Journal Category of Journal** Impact Factor

17

Children Societal and Emotional Experiences Employed to Earn for Family at Early Stage of Their Lives
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JAMSHED ADIL HALEPOTA, SAJIDA PAVEEN, NOOR UN NISA and STEPHEN JOHN

2021

Research paper

International Review of Basic and Applied Sciences, 2021,  Vol. 9 Issue.3

Y

 

16

The Role of English Language Skills in Career Growth: A Study of Perceptions and Strategies Used to Improve English Language Skills by Graduate and Undergraduate Students of Karachi, Pakistan
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Stephn John
Subhash Gurario
Jamshed Adil Halepota

2021

Research Paper

"GLOBAL SOCIAL SCIENCES REVIEW (GSSR), 2021

Y

 

15

Position and Prejudice: Exploring the Stereotypical Transformation of Female Identity at workplace
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Muhammad Nawaz Baloch, Asif Hussain Samo, Azeem Akhtar Bhatti, Moomal Baig Bhughio, Sheza Zeb

2021

Research paper

ETIKONOMI

Y

 

14

Reap the Resilience, Stop wearing the worry: exploring the role of resilience enhancing practices in organizational outcomes
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Asif Hussain Samo, Najia Shaikh, Iqra Ibrahim, Ahsan Ali

2021

Research paper

Journal of Indian Business Research

X

 

13 Factors Impacting Effective Land Transportation of Pulses and Edible Seeds: A Case of Pakistan
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Mohammad SHAIQ, Khurram Khan ALVI, Hamza MUSHTAQ, Saima TABASSUM 2021 Research paper Ghazi University  Journal of Science X  
12 Logistical Reasons Causing Return from Retail: A Case of Pharmaceutical Retail Market in Pakistan
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Dr. Mohammad Shaiq, Dr. S. Khurram Khan Alwi, Abdul Muqeet Billo, Dr. Shahzada Azam Khan, Dr. Saima Tabassum 2021 Research paper Journal of Contemporary Issues in Business and Government Y  
11 Evaluating Effect of Pendency of Cases on Dispensation of Justice in District Judiciary of Pakistan PDF Saima Tabassum, Shahid Hussain Kamboyo, Imran Ali Mangrio and Imdad Hussain Siddiqu 2021 Research paper International Journal of Management (IJM) Y  
10 Evaluating the Impact of Strength of Judges on dispensation of Justice in District Judiciary of Pakistan PDF Saima Tabassum, Shahid Hussain Kamboyo, Imdad Hussain Siddiqui and Imran Ali Mangrio 2021 Research paper International Journal of Management (IJM) Y  
09 Evaluating Impact of Institution of Cases on dispensation of Justice in District Judiciary of Pakistan PDF Saima Tabassum, Shahid Hussain Kamboyo, Imdad Hussain Siddiqui and Imran Ali Mangrio 2021 Research paper International Journal of Management (IJM) Y  
08 Impact of Allocation of Resources on Dispensation of Justice in District Judiciary of Pakistan PDF Saima Tabassum, Shahid Hussain Kamboyo, Imran Ali Mangrio and Imdad Hussain Siddiqui, 2021 Research paper International Journal of Management (IJM) Y  
07 Explaining the Role of Workplace Bullying in Hampering the Success of Employees
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Saima Tabassum, Imdad Hussain Siddiqui, Imran Ali Mangrio, Ubaid Ullah and S Khuurram Khan Alwi 2021 Research paper International Journal of Management (IJM) Y  
06 The Impact of Telecommuting on Job Performance, Job Satisfaction, Work Life Balance, and Mental Health of Employees in Pakistan in COVID-19: Analyzing the Moderating Effect of Training Saima Tabasum, Muhammad Adnan Khurasheed, Mariyam Muhammad Iqbal and Imdad Hussain Siddiqui 2021 Research paper International Journal of Management (IJM) Y  
05 Impact of Performance Appraisal Politics on Job Performance: Analyzing the Mediating Effect of Job Satisfaction PDF Saima Tabassum, Shahid Obaid, Mariyam Muhammad Iqbal and Imdad Hussain Siddiqui, 2021 Research paper International Journal of Management (IJM) Y  
04 Total Quality Management and Performance: A Comparative Study of Public and Private Banks of Pakistan
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Saima Tabassum, Imdad Hussain Siddiqui, Imran Ali Mangrio and Shahroz Rauf 2021 Research paper International Journal of Management (IJM) Y  
03 Impact of Physical Workspace Environment Factors on Employee Performance & Turnover Intention PDF Saima Tabassum, Imdad Hussain Siddiqui and Muhammad Hammad Shabbir 2021 Research paper International Journal of Management (IJM) Y  
02 Behavioral Factors Affecting Investment Decision-Making Behavior in A Moderating Role of Financial Literacy: A Case Study of Local Investors of Pakistan Stock Market
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Saima Tabassum Irfan Ali Soomro Shafique Ahmed S. Khurram Khan Alwi Imdad Hussain Siddiqui 2021 Research Paper International Journal Of Management (IJM) Y  
01 The Determinant of Working Capital Management. An Empirical Investigation from the Pakistan Sugar Industry
URL
Abdul Wahab,
Sadaf Khan
2021 Research paper Journal of Business and Economics (iJBE)     
S. No. Topic Author/s Year Type of Writing* Name of Journal Category of Journal** Impact Factor
1 Determining inflation as monetary or fiscal phenomenon: An empirical evidence from South Asia
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Shahid Obaid, Mirza Aqeel Baig,  Muzafar Ali Shah 2020 Research Paper STRIDES EDUCATIONAL FOUNDATION - -
2 Achieving environmental sustainability through information
technology: “Digital Pakistan” initiative for green development
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Hassan Ahmad Nizam1 & Khalid Zaman1 & Khan Burhan Khan2 & Rubeena Batool3 & Muhammad Adnan Khurshid4 &
Alaa Mohamd Shoukry5,6 & Mohamed A. Sharkawy5 & Fares Aldeek5 & Jameel Khader5 & Showkat Gani7
2020 Research Paper Environmental Science and Pollution Research ISI Indexed 3.056
3 Empirical Analysis of the Moderating and Mediating Variables on the Relationship Between Corporate Social Responsibility and Firms’ Financial Performance PDF Muhammad Adnan Khurshid,
Alamzeb Aamir,
Adeel Rahim
2020 Research Paper International Review of Social Sciences - -
4 Branding Yields Better Harvest: Explaining the Mediating Role of Employee Engagement in Employer Branding and Organizational Outcomes
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Asif Hussain Samo; Suman Talreja; Azeem Akhtar Bhatti; Syeda Aisha Asad; Laiba Hussain 2020

Research Paper

Etikonomi ISI --
05 Women Entrepreneurship In Developed And Emerging Market: Evidence from the Literature In Multidimensional Way
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Saima Tabassum Siddiqui; Asif Hussain Samo; Kainat Meraj 2020 Research Paper Pakistan Journal of Gender Studies Y --
06 Impact of Work Stress, Ego Depletion and Work Absorption on Leader’s Humbleness
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Dr. Saima Tabassum, Asif Hussain Samo, Saima Wakeel 2020 Research Paper Pakistan Journal of Applied Social Sciences Y -
07 The Role of Job Satisfaction and Burnout on Work-Family Conflict and Turnover Intentions
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Syeda Wajiha Kazmi, Tariq Rafiq,Saima Tabassum 2020 Research Paper Market Forces Research Journal College of Management Y --
08 Impact of Social Media Marketing on Building Brand Equity: An Empirical Study of Pakistan Apparel Brand
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Rukhsar M Iqbal, Sadaf Khan 2020 Research paper Journal of Business and Economics (iJBE)    --
9 Price Determinants of Residential Properties by using Hedonic Price Model
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Shafique Ahmed, Farhan Ahmed, Muhammad Kashif,Muzafar Ali Shah 2020 Research Paper Pacific Business Review International Y  
13 The Role of Job Satisfaction and Burnout on Work-Family Conflict and Turnover Intentions
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Syeda Wajiha Kazmi, Tariq Rafiq, & Saima Tabassum 2020 Research Paper Market Forces College of Management Sciences    
12 Early Childhood Care and Education in Sindh: Comparative Analysis with Punjab and KPK
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Imran Ali Mangrio, and Dr. Saima Tabassum 2020 Research Paper New Horizons Y  
11 Impact of Work Stress, Ego Depletion and Work Absorption on Leader’s Humbleness
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Saima Tabassum, Asif Hussain Samo & Saima Wakeel 2020 Research Paper Pakistan Journal of Applied Social Sciences Y  
10 Women Entrepreneurship In Developed And Emerging Market: Evidence From The Literature In Multidimensional Way: Evidence from the Literature in Multidimensional Way
URL
Siddiqui, D. S. T., Samo, A. H., & Meraj, K. 2020 Research Paper Pakistan Journal of Gender Studies, Y  
S. No. Topic Author/s Year Type of Writing* Name of Journal Category of Journal** Impact Factor
16

Economics of death and dying: a critical evaluation of environmental damages and healthcare reforms across the globe
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Rubeena Batool1 & Khalid Zaman2 & Muhammad Adnan Khurshid3 & Salman Masood Sheikh4 & Alamzeb Aamir5 &Alaa Mohamd Shoukry6,7 & Mohamed A. Sharkawy6 & Fares Aldeek6 & Jameel Khader6 & Showkat Gani8 219 Research Paper

Environmental Science and Pollution Research

ISI Indexed 3.056
15 When the Restaurants Customers Respond: A Netnographic and Empirical Inquiry of Satisfying Factors  PDF Asif Hussain Samo; Faris Mahar; Suman Talreja; Shafique Ahmed 2019  

Conference paper

10th International Conference on Management Research on Innovation, Creativity & Sustainability 0n 30th  November – 01st Dec, 2019    
14 Impact of performance  appraisal  politics on  job performance: Analyzing the Mediating effect of job satisfactions and turnover intension PDF Shahid Obaid, Mariyam M. Iqbal, Noorul Haya Kotwal amd M. Asim 2019 Conference Paper 8th CUST International Business Research Conference 2019 - -
13 The Impact of Workplace Ostracism on Stress and Employee Engagement
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Asif Hussain Samo; Shakir Khan; Nouman Ali; Sarfaraz Ali 2019 Research Paper Journal of Business Research - Turk -- --
12 Behind Her, She is Herself: Demographic Differences in the Entrepreneurial Intention and Mindset of Women PDF Asif Hussain Samo; Ajia Ishraq; Muzaffar Ali Shah; Suman Talreja 2019 Conference Paper NED Women Conference on Perspective and Development of Women" on 20th and 21st  December 2019 -- --
11 Impact of Liquidity and Financial Leverage on Firm's Profitability - An Empirical Analysis of Textile Industry of Pakistan
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Asif Hussain Samo; Hadeeqa Murad 2019 Research Paper Research Journal of Textile and Apparel ISI Indexed -
10 Exploring the Merits and Menaces of Social Media in the Academic Levels of Students of Higher Education PDF Asif Hussain Samo; Suman Talreja; Shafique Ahmed; Alishia Jawaid; Yasir Shah 2019 Conference Paper ICEL-2019 - 4th International Conference on Experiential Learning (IoBM)" on 16th and 17th November, 2019 - -
9 Building Blocks of Investment Intention: A Study to Explain Nexus Among Financial Literacy, Intention to Invest and Demographics
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Aafia Yousif; Asif Hussain Samo, Shahid Obaid; Quratulain Nazeer 2019 Research Paper Journal of Business Administration and Management Sciences, - -
8 "Polarization in the Perceived and Planned Brand Image:  A Qualitative Study of NGOs of Pakistan"
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Asif Hussain Samo; Suman Talreja; Shamsa Aman; Sarah Ashraf 2019 Conference Paper 15th South Asian Management Forum International Conference at Sukkur IBA University     
7 Bent and Fight, Survive and Succeed; Exploring the Relationship Among Conflict, Ethics, Resilience and Commitment Asif Hussain Samo, Tooba Yousif, Uffaq Gul, Faris Mahar 2019 Research Paper  IBT Journal of Business Studies Y -
6 Dynamic linkages between tourism, energy, environment, and economic growth: evidence from top 10 tourism-induced countries. 
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Shaheen K, Zaman K, Batool R, Khurshid MA, Aamir A, Shoukry AM, Sharkawy MA, Aldeek F, Khader J, Gani S. 2019 Research Paper Environmental Science and Pollution Research ISI Indexed 2.9
5 Effectiveness of online digital media advertising as a strategic tool for building brand sustainability: Evidence from FMGCs and service sector Pakistan
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Rizwan Raheem Ahmed ,Dalia Streimikiene ,*Gerhard Berchtold ,Jolita Vveinhardt ,Zahid Ali Channar and Riaz Hussain Soomro 2019 Research Paper Sustainability ISI Indexed IF: 2.592
4 Unraveling the Untapped Reservoir: A Phenomenological Inquiry of Women Entrepreneurial Leaders in Pakistan Asif Hussain Samo, Dr. Jawaid Ahmed Qureshi, Wafa Mansoor Buriro 2019 Conference Paper 2nd International Conference on Gender, Work, and Society at LUMS, Lahore, on  27th and 28th April 2019    
3 Gender discrimination in selection on  bureaucratic jobs: A case study of Sindh public service commission
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Dr. Zahid Ali Channar, Sakina Riaz,   Saleem Raza Quresh 2019 Research Paper Pakistan Journal of Gender Studies Y --
2 The Way Followers Fathom: Exploring the Nexus Among Women Leadership Styles, Job Satisfaction and Organizational Commitment
Asif Hussain Samo, Ilknur OZTURK, Faris Mahar, Shazia Yaqoob 2019 Research Paper Journal of Organizational Behavior Research ISI Indexed Journal --
1 Labelling them is negating them: A phenomenological study of stereotypes and followers’ experiences about women leadership in Pakistan
Asif Hussain Samo, Sara Wali Qazi Wafa Mansoor Buriro 2019 Research Paper Management Research Review ISI Indexed --
S. No. Topic Author/s Year Type of Writing* Name of Journal Category of Journal** Impact Factor
12 Viability of Liquefied Natural Gas (LNG) in Pakistan. International Journal of Energy Economics and Policy PDF Muhammad Sajid,  Farhan Ahmed, Shafique Ahmed & Adil Panhwar 2018 Research Paper International Journal of Energy Economics and Policy X --
11 Impact of online brand community characteristics on brand loyalty of consumers of Pakistan
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Asif Hussain Samo 1 , Rumessa Rani2 , Preet Fatima3 2018 Research Paper Journal  of Social Sciences and Media Studies (SMIU)    
10 Credit Risk Management’s Influence on loan performance in Commercial Banks in Pakistan
URL
Syed Hassan RazaNaqvi, Zahid Ali Chanar and Qurutulain Nazeer 2018 Research paper Journal of Business Administration and Management Sciences, Sindh Madressatul Islam University, Karachi -- --
9 Antecedents of Symmetry in Physicians’ Prescription Behavior: Evidence from SEM-Based Multivariate Approach
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Rizwan Raheem Ahmed, Zahid Ali Channar  , Riaz Hussain Soomro  , Jolita Vveinhardt  , Dalia Streimikiene and Vishnu Parmar 2018 Research paper Symmetry ISI Indexed 1.25
8 Mean reversion in international markets: evidence from G.A.R.C.H. and half-life volatility models
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Rizwan Raheem Ahmed, Jolita Vveinhardt, Dalia Streimikiene & Zahid Ali Channar 2018 Research paper Economic Research-Ekonomska ISI Indexed 0.742
7 Impact of Celebrity Endorsement on Brand Recall: A Comparative Study of Males and Female Consumers
URL
Faizan Langawala & Zahid Ali Chanar 2018 Research paper Journal of Business Administration and Management Sciences, Sindh Madressatul Islam University, Karachi -- --
6 Impact of Online Brand Community Characteristics on Brand Loyalty
URL
Asif Hussain Samo, Rumessa Rani, Preet Fatima 2018 Research Paper Journal of Social Sciences
Media Studies (JOSSAMS)
-- --
5 Role of Charm Pricing in Purchase Decisions: A Study of Online Consumers of Pakistan
URL
Asif Hussain Samo, Hadeeqa, Yusra Asif, Muhammad Danish Mujtaba 2018 Research Paper Journal of Business Administration and Management Sciences (SMIU) -- --
4 Impact of Consumer Attitude on Consumer’s Perception of Feminism in Ads 
URL
Asif Hussain Samo, Muhamad Asif Joyo and Poorab Sarhan Abro 2018 Research Paper Global Management Journal for Academic & Corporate Studies (GMJACS) Y --
3 Viability of Liquefied Natural Gas (LNG) in Pakistan
URL
Muhammad Sajid, Farhan Ahmed, Shafique Ahmed, Aadil Panhwar 2018 Research Paper International Journal of Energy Economics and Policy -- --
2 Can Retailer Really Retain? The Nexus Between Brand Image, Customer Retention and Retailer Behavior
URL
Asif Hussain Samo, Hoorain Ashraf, Anum Shahid 2018 Research Paper IBT Journal of Business Studies Y --
1 Mean reversion in international markets: evidence from G.A.R.C.H. and half-life volatility models
URL
Rizwan Raheem Ahmed, Jolita Vveinhardt, Dalia Streimikiene & Zahid Ali Channar 2018 Research Paper Journal Economic Research-Ekonomska Istraživanja ISI Indexed Journal    1.137
S. No. Topic Author/s Year Type of Writing* Name of Journal Category of Journal** Impact Factor
6 The Impact of E-HRM on the performance of HR Managers
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Zahid Ali Chanar., Hafiza Aaisha Bhatti., Hameedullah Qazi., Aasandas Manwani Research Paper 2017 Journal of Business Administration and Management Sciences, Sindh Madressatul Islam University, Karachi -- --
5 Dynamic Relationship among sustainable Growth Rate, Profitability and Liquidity of the Firms: A Case Study of Pharmaceutical Sector of Pakistan
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Muhammad Zubair Memon, Zahid Ali Channar & Shahid Obaid Research Paper 2017 Journal of Business Administration and Management Sciences, SMI University, Karachi -- --
4 Modified SERQUAL model and Effects of Customer Attitude and Technology on Customer Satisfaction in Banking Industry: Mediation, Moderation and Conditional Process analysis
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Rizwan Raheem Ahmad, Jolita Vvein hardt, Dalia Streimikien, Muhammad Ashraf & Zahid Ali Channar Research Paper 2017 Journal of Business Economics and Management ISI Indexed 0.862
3  Impact of celebrity endorsement on customer purchase intention: Evidence from University students of Karachi
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Sana Arz Bhutto Professor Dr. Aurangzeb, Gul Sami, Zaeema Asrar Research Paper 2017  Journal of Marketing and Consumer Research -- --
2 Work Family Conflict And Organizational Citizenship Behavior In Bank Employees
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Sana Arz Bhutto Professor Dr. Aurangzeb, Zaeema Asrar, Tabinda Iilyas Research Paper 2017  Industrial Engineering Letters -- --
1 Impact of tangible & intangible rewards on employees’ job satisfaction
URL
Zahid Ali Chanar and Fayza Shah Research Paper 2017  Journal of Business Administration and Management Sciences (SMIU) -- --
S. No. Topic Author/s Year Type of Writing* Name of Journal Category of Journal** Impact Factor
8 Impact of Inflation On Savings a Case Study of Hyderabad District
URL
Iqbal A Panhwar, Zahid Ali Channar And Shaikh Mohammad Ali 2016 Research Paper  Journal of Grassroots Z --
7 Towards Understanding Psychological Contract Breach From Employees’
Perspective In Pakistan (A Sense Making Model Approach)
URL
Muhammad Amir Khubaib Sana Arz Bhutto, Dr. Auranzeb , Asif Iqbal Khan 2016 Research Paper  European Journal of Business and Management -- --
6 Effects of Green Human Resources Management On Firm Performance: An Empirical Study On Pakistani Firms
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Dr. Auranzeb Ms. Sana Arz Bhutto 2016 Research Paper European Journal of Business and Management -- --
5 Influence of Talent Management in Enhancing Organization Performance (Evidence from Service Sector Companies in Pakistan)
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Ms. Sana Arz Bhutto Dr. Auranzeb 2016 Research Paper Industrial Engineering Letters -- --
4 Employee Motivation and Acceptance of Human Resource Information System in Pakistan
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Prof. Dr. Aurangzeb Sana Arz Bhutto 2016 Research Paper Journal of Information Engineering and Applications -- --
3 Work-Life Balance And Job Satisfaction: An Assessment Of Pakistan’s Banking Sector
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Prof. Dr. Aurangzeb Sana Arz Bhutto 2016 Research Paper  Research on Humanities and Social Sciences -- --
2 The Impact of E-HRM (Electronic HRM) On The Performance of HR Managers
URL
Zahid Ali Channar, Hafiza Aisha Bhatti, Hameedullah Kazi and Asandaas Manwani 2016 Research Paper Journal of Business Administration and Management -- --
1 Determining the Antecedents of Organizational Commitment: Public vs. Private Organization
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Prof. Dr. Aurangzeb Sana Arz Bhutto 2016 Research Paper European Journal of Business and Management -- --
S. No. Topic Author/s Year Type of Writing* Name of Journal Category of Journal** Impact Factor
3 Arbitrage Pricing Theory: Empirical Evidence From Turkish Stock Market
URL
Muhammad Mubeen, Sana Arz Bhutto, Hasan Raza 2015 Research Paper  Developing Country Studies -- --
2 A Review and Identification of Aspects that Contribute Towards Creation of Audit Expectation Gap, a Step Towards Narrowing this Gap
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Furqan Ali, Muhammad Aamir, Sana Arz Bhutto, Muhammad Mubeen 2015   Research Paper Developing Country Studies -- --
1 Impact of Product Packaging On Consumers Buying Behavior: Evidence from Karachi
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Muhammad Mubin Mahera Mazhar, Sayeda Daud, Sana Arz Bhutto 2015   Research Paper  Journal of Marketing and Consumer Research -- --
Sr. No. Name of Student Student ID Topic Name of Supervisor Year of Defence
14 Mr. Nadir Ali 

16FMBA1E004 The Effects of Macroeconomic and Firm Specific Factors on the Financial Soundness by Using Caramels Framework Indicators: A Case of Non-Life Insurance Industry of Pakistan Prof Dr Zahid Ali Channar 17th March 2018
13 Syed Muhammad Abbas 15FMSMSE020 Determining Factors of Capital Structure in Textile Sector of Pakistan Mr. Shahid Obaid 25th March 2019
12 Mr. Sajid Majid

15FMSMSE023 The Effect of Working Capital Management Policies on Profitability: Evidence from Listed Pharmaceutical Companies of Pakistan Prof Dr Zahid Ali Channar 20th May 2019
11 Mr. Shahzad Ali

15FMSMSE024 Determinants of Stock Price Movement; A Case study of listed Commercial Banks in Pakistan Prof Dr Zahid Ali Channar 22nd April 2019
10 Mr. Muhammad Zubair Memon

15FMBA2E004 Impact of Working Capital Management on Profitability and Growth of Firms Evidence from Textile Industry in Pakistan Prof Dr Zahid Ali Channar 22ndJanuary 2019
9 Syed. Hassan Raza Naqvi

15FMSMSE019 Credit Risk Managements Influence on Loan Performance in Commercial Banks in Pakistan Prof Dr Zahid Ali Channar 17th May 2018
8 Mr. Abdul Ghaffar

15FMSMSE001 Role of Financial Structure as Determinant of Firm's Performance (A Study of Shariah Compliant Firms Listed in Pakistan Stock Exchange) Dr. Ahmar Qasim Qazi 5th July 2018
7 Mr. Ishfaque Ahmed

MMS-14F-011 Determining the Impact of Working Capital Management on Profitability: An Empirical Study of Auto Mobile Sector in Pakistan Dr. Mubashir Ali Khan 18thJanuary 2017
6 Mr. Duresh Kumar 

MMS-14F-006 Monetary Policy and GDP Nexus in Pakistan: A Co-Integration Approach Dr. Ahmar Qasim Qazi 18thJanuary 2017
5 Mr. Mohyuddin

MMS-14F-016 The Impact of Marketing Communication on Brand Identity Ms. Sana Arz Bhutto 18thJanuary 2017
4 Mr. Muhammad Faizan 

14FMSMSE019 Impact of Celebrity Endorsement on Brand Recall; A Comparative Study of Male & Female Consumers Prof Dr Zahid Ali Channar 17th May 2018
3 Ms. Quratulain Memon 

14MSM21 Impact of Flex work Arrangements on Motivation of Female Employees in ISP Industry in Karachi Mr. Muhammad Naeem Ahmed 18th January 2017
2 Mr. Vinod Kumar

MMS-14F-022 An Assessment of the Effectiveness of Training: A Case Study of National Bank of Pakistan Mr. Muhammad Naeem Ahmed 18th January 2017
1 Mr. Ahmad Hassan

14FMSMSE002 The Relationship  Between Inventory Management and Firm's Profitability: Evidence from Cement Industry of Pakistan Dr. Ahmar Qasim Qazi 20th January 2017
Batch- BBA-(Spring 2015 to Fall-2018) 
S#  Student Name  ID Research Topic Supervisor
14 Shakir Khan
Nouman Ali
Sarfaraz Ali
BUS-15S-043
BUS-15S-035
BUS-15S-041
The impact of work ostracism on stress and employee engagement Asif Hussain Samo
13 Shatba Fatima
Hiba Shah
Muhammad Haris
15SBBAM0044
15SBBAM0018
15SBBAM0029
Impact of psychological capital on organizational culture and organization citizenship on education sector Asif Hussain Samo
12 Amjad Ikram
Umaima
BUS-15S-009
15SBBAM0050
Dividend policy, share holders wealth and firm performance : An empirical study of the pharmaceutical industry of Pakistan Asif Hussain Samo
11 Zaeema Ali
Muddasar
BUS-15S-059
BUS-15S-023
Behavioural and non behavioural biases in property buying decisions: an empirical evidence from Karachi Asif Hussain Samo
10 Muhammad Hamza
Hafiz Ajmal Jamil 
15SBBAM0028
BUS-15S-014
Perception of customers about brand and Comparetive advertising.Study of FMCG products in Pakistan Asif Hussain Samo
9 Muhammad Daniyal Asalm
Sajid Ali 
15SBBAM0027
15SBBAM0039
Impact of self service and full service on customer satisfaction: A experimental study in the restaurant industry Asif Hussain Samo
8 Wajid Ali
Amir Murtaza
Shah Jan
15SBBAM0054
15SBBAM0008
15SBBAM0042
Cosumer preferences for Islamic banking products. A comparative study of Islamic banks and Islamic windows of conventional banks. Asif Hussain Samo
7 Iqra
Ahsan Ali
15SBBAM0020
15SBBAM0003
Impact of resilience enhancing HR practices on job satisfaction and organization committment with mediating effect of employee resilience in baking sector of Pakistan Asif Hussain Samo
6 Syed Zain Ahmed
Muhammad Danish
Wajahat Mobin Qadri
BUS-15S-048
BUS-15S-026
15SBBAM0053
The impacts of electronic word of mouth on brand equity in the context of social media Asif Hussain Samo
5 Muhammad Juanid
Gul Muhammad Qazi
15SBBAM0030
14FBBAM0010
Consumer Perception and Reaction towards Islamic Marketing Asif Hussain Samo
4 Rana Haider Ali
Ali Haider
BUS-15S-015
15SBBAM0005
The relationship between customer involvement and customer satisfaction in products and services   ( A market perspective) Asif Hussain Samo
3 Saima
Riffat Jahan
15SBBAM0038
15SBBAM0065
Impact of ego depletion, work stress and work absorption on leadership humility Asif Hussain Samo
2 Haroon Rasheed
Usama
BUS-15S-017
15SBBAM0052
Attitude Of SMEs towards social media adoption (An exploratory study) Asif Hussain Samo
1 Abdul Ghafoor
Waqar Khan Afridi
Muhammad Mubashir 
15SBBAM0001
15SBBAM0056
BUS-15S-031
Role of supplier and supply chain partners in Customer relationship management Asif Hussain Samo
Batch- BBA-(Fall 2014 to Spring 2018) 
S#  Student Name  ID Research Topic Supervisor
16 Aafia Yousif 14FBBAM0001 Impact of Financial Literacy on Youngsters' Intention to Invest: A Study from Karachi Asif Hussain Samo
15 Ahmer Ali
Hafiz Misbah ur Rehman
BUS-14F-004
BUS-14F-012
Effect of Solvency and Liquidity on Profitability: An Evidence from Sugar Sector of Pakistan Asif Hussain Samo
14 Arbab Alam
Kinza Youqob
BUS-14F-006
14FBBAM0048
Impact of Demographics on Investment Approach Asif Hussain Samo
13 Muhammad Asad
Muhammad Bilal Siddiqui
BUS-14F-026
BUS-14F-027
Impact of Celebrity Endorsement on Brand Awareness Asif Hussain Samo
12 Hadeeqa BUS-14F-011 Impact of Liquidity and Financial Lervage on Firm's Profitability: An Evidence from Textile Industry of Pakistan Asif Hussain Samo
11 Ikram Rasool
Naveed Ahmed
14FBBAM0016
BUS-14F-037
Exploring the Human Resource Practices in Public Sector of Pakistan Asif Hussain Samo
10 Muhammad Junaid
Danish Mustafa
BUS-14F-029
BUS-14F-007
Effect of Emotional Advertising Appeal on Brand Loyality Asif Hussain Samo
9 Laraib
Muhammad Mujtaba
BUS-14F-019
BUS-14F-030
  Asif Hussain Samo
8 Mahnoor BUS-14F-020 You are how you engage: Exploring the Antecedents and Outcomes of Online Brand Engagement Asif Hussain Samo
7 Mina Talia 14FBBAM0022 Store Choice: Shifting Trends of Consumer From Traditional Trade to Modern Trade Asif Hussain Samo
6 Muzzamil Ahmed
Naeemuddin Buraro
BUS-14F-034
BUS-14F-035
Capital Structure and Firms' Performance: Evidence From Fertilizer Industry Asif Hussain Samo
5 Naushad Ahmed
Hafiz Ishtiyaque Hussain 
BUS-14F-036
BUS-14F-017
Impact of Percieved Quality on Consumer Attitude: A study of food Industry Asif Hussain Samo
4 Syed Noor ul Wahab
Maliha
BUS-14F-045
BUS-14F-021
Impact of Interest Rate on the Profitability of Insurance Companises in Pakistan Asif Hussain Samo
3 Rumessa
Preet Fatima
BUS-14F-042
BUS-14F-040
Impact of Brand Community Characteristics on Brand Loyalty Asif Hussain Samo
2 Abdullah Shahid
Muhammad Usama
BUS-14F-003
14FBBAM0023
Impact of Workload on Creativity Asif Hussain Samo
1 Wajeeha Shahid 14FBBAM0046 Finding The Collision: Impact of Word of Mouth and Electronic Word of Mouth on Impuslsive Buying Behaviour of Consumers in Pakistan Asif Hussain Samo